WCPFour LLC

WCPFour LLCWCPFour LLCWCPFour LLC

WCPFour LLC

WCPFour LLCWCPFour LLCWCPFour LLC
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Automotive Consulting Services by WCPFour

Automotive Consulting Services by WCPFourAutomotive Consulting Services by WCPFourAutomotive Consulting Services by WCPFour

Consulting Services and Advisory Solutions for the Automotive Industry: Enhancing Customer Experience with Tailored Automotive Industry Solutions.

Welcome to WCPFour

Well into the third decade of my career in the automotive industry, I have found the path where I am most comfortable and derive the greatest sense of accomplishment. I have enjoyed many moments of pure joy in my career, perks of the automotive industry, but where I truly find the most satisfaction is in collaborative problem-solving, discovering automotive industry solutions that lead to forward motion. This passion inspired me to launch WCPFour to pursue those types of projects.


No facet of an automotive business can survive independently. There is an inherent co-dependency among all departments. Sales, manufacturing, finance, and aftersales all rely on each other to succeed.  I thrive in bringing together those teams to design and execute holistic solutions that enhance customer experience, deliver on product, and drive business success.


I began my journey in sales at the retail level, working in traditional auto dealer environments. Since then, I have garnered decades of experience across various levels and aspects within the automotive industry, including retail, startups, and established OEM environments. As you explore new strategies or plan for the launch, growth, or pivot of your business, my consulting services can help connect what are often disparate functions within your company. I can assist you in finding those solutions that will bring all the pieces together.

Experience and Skillsets

Strategy and Operations

Strategy and Operations

Strategy and Operations

  • Sales (Retail and DTC)
  • Delivery (DTC)
  • Service (Retail and DTC)
  • Conceptual Sales Model Development
  • Direct to Consumer (DTC) and Dealer Network (Retail) Hybrid Models
  • Customer Journey Mapping and Execution
  • Sales Planning, Volume Forecasting,
  • Network Development
  • Product Planning and Pricing Strategy
  • Product Development
  • Competitive Comparison, Benchmarking, and Performance Testing

Brand and Marketing

Strategy and Operations

Strategy and Operations

  • Brand and Marketing Strategy
  • Brand Development and Positioning
  • Experiential and Event Marketing
  • Auto Show Design and Execution
  • Experiential Event Design and Execution
  • Brand and Product Launches
  • New Vehicle Launches
  • PR and Media Communications
  • Content Development
  • Social Media Account Management
  • Social Media Contributor, 
  • Photo / Video / Camera Car Experience

Contact WCPFour

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